As the Proud Mary Austin Cafe gets closer and closer, we thought we'd take a minute to celebrate someone that's been a huge part of the effort on the ground in TX - and throughout Proud Mary - Lindsay Goodrich.
Many of you know Lindsay from countless, great experiences at Proud Mary Portland @proudmaryusa. His infectious positivity and warmth have been a big part of making the @proudmarycoffee experience in the States translate. Lindsay is definitely part of the family, and we couldn't do this without him! He first started working for Proud Mary when Rosie Hirte (in image) was just a baby (daughter to Founders of Proud Mary).
Here's a snippet of some things you maybe didn't know about Lindsay, who moved to Austin during the Pandemic to help us get it all going:
𝐖𝐡𝐞𝐫𝐞 𝐚𝐫𝐞 𝐲𝐨𝐮 𝐟𝐫𝐨𝐦?
"I grew up in Melbourne, Australia. Right near the South Melbourne Market"
𝐇𝐨𝐰’𝐝 𝐲𝐨𝐮 𝐠𝐞𝐭 𝐢𝐧𝐭𝐨 𝐜𝐨𝐟𝐟𝐞𝐞?
"I got a job at the local cafe down the road when I was finishing high school. Waiting tables and trying not to drop stuff. Eventually, I was allowed to make a few coffees for staff and then customers. I was always very nervous about it, Melbournians are hectic about coffee."
𝐓𝐞𝐥𝐥 𝐮𝐬 𝐡𝐨𝐰 𝐲𝐨𝐮 𝐠𝐨𝐭 𝐚 𝐣𝐨𝐛 𝐚𝐭 𝐏𝐌𝐂?
"Ahhhh! I moved back from NYC to deep dive into specialty coffee (Melbourne felt like the best place to do that) but didn't have the skills to land a job somewhere like PMC. Proud Mary felt like the rock n roll Super Bowl of coffee; all the kids working there were badass. When I applied, I mentioned I was a friend of the head roaster (who I'd never met), which got me a trial shift. It was a bit of a mess. I was so nervous I missed the cup while pouring lattes and milk everywhere. Somehow got the job and am still here!"
𝐖𝐡𝐲’𝐝 𝐲𝐨𝐮 𝐦𝐨𝐯𝐞 𝐭𝐨 𝐭𝐡𝐞 𝐬𝐭𝐚𝐭𝐞𝐬?
"I moved to open the PDX cafe. Nolan called me and asked if I wanted to come over; it felt like a good adventure. So three weeks later, I moved with a small suitcase and never left."
𝐖𝐡𝐚𝐭’𝐬 𝐭𝐡𝐞 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞 𝐛𝐞𝐭𝐰𝐞𝐞𝐧 𝐏𝐨𝐫𝐭𝐥𝐚𝐧𝐝 𝐚𝐧𝐝 𝐌𝐞𝐥𝐛𝐨𝐮𝐫𝐧𝐞?
"Melbourne feels much more like a "big" city. Less lumberjack chic, Melbournians wear a lot of black. Access to the mountains in Oregon is legit.
𝐒𝐨, 𝐧𝐨𝐰 𝐀𝐮𝐬𝐭𝐢𝐧? 𝐖𝐡𝐲’𝐝 𝐲𝐨𝐮 𝐦𝐚𝐤𝐞 𝐭𝐡𝐚𝐭 𝐦𝐨𝐯𝐞?
"Prouds had always had eyes on Austin before the Pandemic were scouting sites for a second US location. So when the decision was made, I moved down to help with opening up this market.
𝐘𝐨𝐮 𝐥𝐢𝐤𝐞 𝐀𝐓𝐗? 𝐅𝐞𝐞𝐥 𝐦𝐨𝐫𝐞 𝐥𝐢𝐤𝐞 𝐀𝐔 𝐰𝐞𝐚𝐭𝐡𝐞𝐫 𝐰𝐢𝐬𝐞?
"Austin is rad! Texas feels a lot like Australia in many ways. The amazing food scene, lots of outdoor time, and heaps of water. I'd be stoked if I never had to wear a sweater or pants again."
𝐖𝐡𝐚𝐭’𝐬 𝐲𝐨𝐮𝐫 𝐭𝐚𝐤𝐞 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐰𝐡𝐨𝐥𝐞 𝐀𝐮𝐬𝐬𝐢𝐞 𝐜𝐚𝐟𝐞 𝐭𝐡𝐢𝐧𝐠 𝐬𝐞𝐞𝐢𝐧𝐠 𝐚𝐬 𝐲𝐨𝐮’𝐯𝐞 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐝 𝐨𝐧 𝐛𝐨𝐭𝐡 𝐬𝐢𝐝𝐞𝐬?
"Not sure I ever really thought of it as an Aussie thing growing up, simply because cafes in Australia have bangin' coffee and yummy food. Coffee is mostly a morning thing, so is brekky, so it makes sense to me to be able to have your cake and eat it, too, in one spot. From an ops perspective, it's much more involved, but the experience is magic when it all comes together."
𝐃𝐨 𝐲𝐨𝐮 𝐫𝐞𝐚𝐥𝐥𝐲 𝐞𝐚𝐭 𝐟𝐚𝐧𝐜𝐲 𝐀𝐕𝐨 𝐭𝐨𝐚𝐬𝐭 𝐞𝐯𝐞𝐫𝐲𝐰𝐡𝐞𝐫𝐞 𝐲𝐨𝐮 𝐠𝐨 𝐨𝐫 𝐢𝐬 𝐭𝐡𝐚𝐭 𝐚 𝐦𝐲𝐭𝐡?
"Haha, I love a good avo toast. I have always worked in cafes (morning), so I feel spoiled to have spent my whole adult life eating delicious breakfasts, one of the massive perks of the job, I reckon."
𝐃𝐨𝐞𝐬 𝐭𝐡𝐞 𝐰𝐨𝐫𝐝 “𝐌𝐢𝐥𝐤𝐢𝐞” 𝐦𝐚𝐤𝐞 𝐲𝐨𝐮 𝐜𝐫𝐢𝐧𝐠𝐞 𝐨𝐫 𝐚𝐫𝐞 𝐲𝐨𝐮 𝐨𝐤 𝐰𝐢𝐭𝐡 𝐢𝐭?
"Nah, I'm good with it. That said, I don't drink many milkies."
𝐀𝐦𝐞𝐫𝐢𝐜𝐚𝐧𝐨 𝐨𝐫 “𝐋𝐨𝐧𝐠 𝐁𝐥𝐚𝐜𝐤”?
"Long black, but I'm not fussed either way, as long as it's tasty. Since moving to the US, I have been a total drip coffee convert."
𝐕𝐢𝐜𝐭𝐨𝐫𝐢𝐚 𝐁𝐢𝐭𝐭𝐞𝐫 𝐨𝐫 𝐋𝐨𝐧𝐞𝐬𝐭𝐚𝐫? 𝐅𝐞𝐞𝐥 𝐥𝐢𝐤𝐞 𝐭𝐡𝐢𝐬 𝐜𝐨𝐮𝐥𝐝 𝐠𝐞𝐭 𝐜𝐨𝐧𝐭𝐫𝐨𝐯𝐞𝐫𝐬𝐢𝐚𝐥.
"Nah, I love Lone Star, but the green demons (VB) will always have a special place in my heart."
𝐖𝐡𝐚𝐭 𝐝𝐨 𝐲𝐨𝐮 𝐝𝐨 𝐟𝐨𝐫 𝐟𝐮𝐧?
"Hang with my amazing wife Jordyn, play with my blue heeler pup, run, swim and lap up the sunshine".
𝐖𝐡𝐚𝐭’𝐬 𝐭𝐡𝐞 𝐥𝐚𝐬𝐭 𝐚𝐥𝐛𝐮𝐦 𝐲𝐨𝐮 𝐥𝐢𝐬𝐭𝐞𝐧𝐞𝐝 𝐭𝐨 𝐚𝐥𝐥 𝐭𝐡𝐞 𝐰𝐚𝐲 𝐭𝐡𝐫𝐨𝐮𝐠𝐡?
"I mostly listen to electronic music, so a lot of mixes. But an album, probably "Burger Babes… From Outer Space" by Rickshaw Billie's Burger Patrol, a band from Austin."